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Business Health Diagnosis
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The Elimination Brief
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For Small Businesses & Owner-Operators

Growth starts with what you stop doing.

Business Health Diagnosis

Most small businesses don't fail from a lack of ideas. They fail from what's absent — the missing systems, the undocumented processes, the pricing review that never happened, the second-in-command who was never hired. Problems you can't see from the inside because you've been inside too long.

Business Health Diagnosis maps every pattern draining your business and sorts them: what only you can do, what you do because no one else was trained, and what you do out of habit. You get a concrete elimination roadmap — ranked by impact, with estimated time and cost recovery for each cut.

You don't need more. You need less of the wrong things. Pick the depth that fits.

Tier 1

Elimination Audit

Executive summary with your single most important recommended change
Pattern analysis identifying structural issues, evidence, and projected trajectory
Operations map sorting activities into Essential, Transferable, and Eliminable categories
Three elimination recommendations — what to stop doing, with reasoning and time recovered
Three absence analyses — what should exist in your business but doesn't, with first steps
Competitive position snapshot against your three nearest alternatives
30-day action plan with sequenced weekly priorities
$500
Fixed scope — one business, one audit, one roadmap
Tier 2

Deep Elimination Diagnostic

Everything in the Elimination Audit, plus:
Function-by-function deep dive — operations, financials, time allocation, staffing, customer acquisition, vendors
Governance debt scorecard with cost-of-inaction analysis for each finding
Expanded elimination and absence recommendations — no three-item cap
90-day sequenced implementation roadmap with weekly priorities (replaces 30-day action plan)
Optional team interviews to surface patterns invisible from the owner's seat
30-day follow-up session to review progress and adjust priorities
Starting at $2,000
Scope varies by business complexity

This is for you if

You're working harder than ever but the business isn't growing proportionally
You suspect you're doing things out of habit that no longer serve the business
You've never had an outside perspective on your operations — just your own instincts
You know something is draining time or money but can't pinpoint exactly what

This is not for you if

You need someone to implement the changes — we diagnose and recommend, you execute
You're looking for financial advice, tax guidance, or legal counsel
Your business is in acute crisis requiring emergency intervention, not diagnostic analysis

How it works

01

Book

Complete the intake questionnaire covering your business basics, operational structure, staffing, and the challenges you want to address.

02

Meet

Initial intake session (60–90 minutes) with the business owner. Tier 2 includes optional team interviews to surface hidden patterns.

03

Receive

Written report delivered in a presentation (30 minutes for Tier 1, 60 minutes for Tier 2), plus PDF via email.

04

Implement

Put the action plan to work. Tier 2 includes a 30-day follow-up session to review progress and adjust priorities.

Ready to see what your business is missing?

First conversations are always free. We'll figure out what's draining your business and which tier is the right fit.

Book a Discovery Call →
Or email directly: giniw@kittoadvisors.com